Our innovative attitude sets us apart. From day one, we’ve demonstrated our industry leadership, original thinking and revolutionary marketing initiatives. As an example of that, Steel Blue was the first company to develop a range of ladies work boots dedicated to raising money for a breast cancer charity. Our Pink & Purple boot range has been crafted just for women in order to provide 100% Comfort while supporting a great cause.
Research and innovation are at the core of our business. Our Product Development and Manufacturing teams strive to stay at the forefront of innovative boot technology techniques. Scientific research has proven that women require boots that are specifically designed to suit their feet. Quite simply, women’s feet are anatomically different to men’s feet. With that in mind, Steel Blue have specifically developed a range of women’s steel cap boots.
Designed just for ladies, these innovative boots are flexible, lightweight, comfortable and stylish. Specifically, the Steel Blue Ladies Range features a shorter ankle-length and smaller in-step. Our Southern Cross Ladies boots are available in Water Resistant, premium New Zealand Nubuck Leather and come in three great colour options, Sand, Pink or Purple. As tough and durable as all Steel Blue boots, these ladies steel cap boots have been designed to cradle, cushion and soothe women’s feet all day long while ensuring the ultimate safety protection.
Our Southern Cross Ladies work boots feature a scalloped collar design for ease of movement and are sealed with a super tough and durable Nitrile Outsole which can withstand extremely high temperatures of up to 300°C. The Steel Blue boot range includes strategically placed, shock absorbing Poron® inserts, accompanied by a full length anti-bacterial footbed to provide underfoot cushioning and reduce day-to-day fatigue. The unique Tri-Sole™ Comfort Technology incorporated into the full range of Steel Blue boots assists to reduce shock forces to the feet, knees, hips and lower back.
Endorsed by the Australian Physiotherapy Association, the Southern Cross Ladies work boot, along with the full range of ladies work boots are independently certified to three major international safety standards. The Steel Toe Cap specifically integrated into the toe area of all Steel Blue Ladies work boots prevents injury from falling objects at a drop force of 200 joules.
Comfort, safety and style are some of the great features combined to create our Southern Cross Ladies work boots, although, there is two other great reasons to purchase a pair of these women’s safety boots. When purchasing a pair of Pink or Purple women’s steel cap boots you are contributing to national breast cancer education programs and online support services for all women.
Steel Blue has been a long-time supporter of Breast Cancer Care WA, with a partnership in place since 2007. Ten dollars from every pair of Pink or Purple Steel Blue boots sold is donated to Breast Cancer Care WA (BCCWA) for national education and support programs. The Pink & Purple boots campaign aims to educate Australians to be breast aware and increase the chances of early detection.
With the support of everyday Aussies since 2007, sales of our Pink and Purple ladies work boots has raised over $1,000,000 for BCCWA, who work to support people affected by breast cancer in Australia. Personalised support in the form of emotional, practical and financial assistance is offered to those affected and their families. On behalf of everyday Aussies, Steel Blue also funded the “Breast Cancer Click” support community in 2010. Breastcancerclick.com.au is an Australian wide free online support forum offering useful resources to people dealing with breast cancer.
Key breast cancer facts:
- The most common invasive cancer in women
- 1 in 8 Australian women will be diagnosed by the age of 85
- 42 women are diagnosed in Australia each day
- Approximately 100 men are diagnosed in Australia each year.
Breast Cancer Care WA is one of the many charities we support and we also engage our brand ambassadors to help increase awareness of our charity campaigns. Most recently, Australia's favourite renovators and interior design specialists, Alisa and Lysandra Fraser joined the Steel Blue team as brand ambassadors. The twins regularly pull on the Pink and Purple Southern Cross Ladies work boots and step into action in support of BCCWA. With further support, we hope to assist in giving breast cancer the boot. Click here to show your support or for further information on how the funds raised from the sales of our Southern Cross Pink and Purple range is distributed.